Processing transactions online has become increasingly
easier because of the development on new technologies. For instance, digital
wallets allow customers to purchase products with one click. It is expected
that voice payments will further
change the industry and Amazon plans to take advantage of this.
The retail giant has launched its own settlement
infrastructure in 2017 and its system has been utilised by other brands such as
All Saints, Papa John’s and Dyson. Voice authentication is considered to be the
next step in the financial and retail sectors. It is simple and
convenient and offers a frictionless user experience via multiple devices.
Smart assistants, that functions through artificial
intelligence and are able to respond to voice commands, are already quite
popular across the world and Amazon’s Alexa is leading the field in this
market.
Data advances that 5% of all monthly internet searches are
now conducted by a voice prompt. This is a significant progress since five
years ago there weren’t any. The way people interact with technology is easier
and more intuitive. A conversation is more spontaneous and natural. That is why
it is simpler to process transactions with voice
payments. Since Amazon is removing any barrier that is related to
this technology, it can be expected that that it will generate more sales in
the future.
Voice
payments are easy to process
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