The fashion brand and retailer Ted Baker is working on some new features that are going to enhance
its online shopping site. It is enhancing its internal systems with a new ‘ship from store’ functionality. This is
expected to help the business improve online product availability and to
enhance its omnichannel order management operations. As such, the firm’s store
teams will receive ‘click and collect’ instructions directly on an internal app.
Previously, these orders were shipped from a central warehouse. Now, whenever
possible Ted
Baker will enable fulfilment directly from the destination store’s
stock.
Ted Baker is enhancing its online site
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