According to a study, mobile payments is key for boosting
the food e-commerce market in
several countries. Since smartphones are rapidly becoming part of our daily
life, an increasing number of consumers use them to shop online. Applications
are the payment platforms that are mostly used in cashierless grocery stores.
In many countries, a lot of people are using smartphones to
purchase food on the Web and several firms are providing these services. For
example, in China, customers can opt for Alibaba's Hema Fresh and JD.com's
7Fresh. In US, Kroger and Walmart offer mobile
payment options in their stores. These involve a unique QR code generated
at checkout via secure app. Thus, clients do not have to input sensitive
financial details such as their PIN or their credit card number to process a
transaction. As such, many individuals believe that using an e-wallet is a
safer way to shop since account information is not shared directly with a
merchant.
In these cashierless stores, mobile payments are the
operative feature of these high-tech retail concepts. They also utilise
sensors, cameras, and other smart technologies such as RFID tags, to monitor
activity and stock levels and scan items shoppers pick up, and near
field communication (NFC) between a merchant's terminal and
electronic shelf labels.
The
food e-commerce is a growing market
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