Regardless of recent developments, experts have advanced
that the best is yet to come regarding mobile
commerce, specifically retail apps. This was demonstrated in a new research
on consumer views on applications. The report was discussed to find out what retailers
can do boost adoption and loyalty among clients.
Despite the fact that there is a lot of interest on mobile
commerce, this sector is still at an emerging stage and there are several
opportunities for it to grow, not only in terms of sales but also regarding
seamless customer experiences. Retailers
have a huge challenge to face: that of getting consumers to download and
install the app. There are a total of 5 million apps out there. The research
found out that 78 percent of customers have five or fewer merchant apps
on their smartphone. One of the reasons is because they do not find much to do
with than just shopping and as expert advance, the success of these systems
depends on payments and the overall customer experience. These help to build
loyalty among shoppers.
However, with retailers in the mobile
commerce driving innovation and implementing the latest tech, this
is now changing. Follow this blog to learn more about this.
A
smooth customer experience builds loyalty
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