To make sure that customers complete a transaction, online buying
sites should be equipped with the latest payment technologies. These are
offered by fintech firms. Indeed, a
study revealed that 37% of UK consumers have abandoned a planned purchase
because of lack of payment flexibility
and 42% admitted that they would do the same for a high-cost transaction if
their preferred settlement method was not available. Considering the fact that cart
abandonment is a huge issue for e-commerce merchants, using
innovative services to offer seamless payment options could be helpful.
Fintech
services help customers complete payment seamlessly
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