Holiday shopping: free shipping and curbside delivery in demand

 

With a huge part of holiday shopping taking place on the Web, free shipping facilities are being sought out by consumers. According to a survey from Shopkick, this is one of the most compelling perks that online merchants can offer this year. A study has revealed that 72% of customers have said that pricey delivery fees will have a huge impact on their purchasing decisions. This will determine whether they are going to visit stores or to head online for their Christmas purchases. Moreover, 84% has advanced that this will influence which digital retailers they will buy from.

The fact that consumers do not wish to pay exorbitant shipping fees but they are keen on purchasing online has led to the growth of another trend: curbside pickup. This surged during the pandemic and it will keep being an attractive feature for e-shoppers. It is a great alternative to delivery services since there have been considerable shipping delays. Thus, consumers who are in a hurry to get their items and they are afraid of their purchases not reaching in time for the holidays prefer to go pick them up themselves. They can do so on the same day via a curbside or drive-up service. This also means that they can benefit from exclusive online deals as well.


There are considerable delivery delays © Royalty-free image

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