Customer support: more ways to offer an efficient service

 

New forms of customer support systems involve creating a self-help knowledge base and using artificial intelligence.

While these digital tools provide an additional benefit, they must not replace your agents. Instead, they must be complementary to them. This is because having a well-trained team on hand will ensure that you do not lose any client. Moreover, you must also make sure that you give customers the opportunity to contact you through the channel that they find most convenient. This can be instant chat, phone, social media or email. Managing different platforms can be complicated. Nonetheless, the results are worthwhile.

Additionally, you must take advantage of all the new technologies available to build robust tools for your clients. This is because having old and outdated programs will only handicap your team. To make sure that your client service agents are able to operate efficiently, you must equip them with quick, well-run systems and CRM software. This will allow them to handle incoming requests and to access several critical systems to collect the information they require.

Moreover, make sure that you track all support requests to pick up on helpful cues that will allow you to offer a better service. For instance, someone might complain about your e-commerce site being too slow and this might lead to him/her leaving a bad review. Your agents might prevent this from happening by listening to consumers’ complaints.


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