If ever, while grocery
shopping, you think that the process is quite complicated and you wish for
a feature that allows you to collect ingredients for a homemade meal based on
recipes easily, then, you will be pleased to know that such a solution is now
available. It has been developed by Lollipop AI.
This is a new British online
grocery marketplace that is in its beta phase. It has been created by the serial
UK entrepreneur behind successful start-ups such as Osper, Monzo and Curve. The
founder and CEO of the company Tom Foster-Carter has planned to build a
platform allowing people to build meal plans from recipes by gathering the
ingredients automatically into their shopping basket. It is also going to
suggest remaining household essentials.
According to Tom Foster-Carter, Lollipop AI will help
people with their health goals, will improve their culinary skills and will
minimise food waste. This marketplace is partnering with brands such as Sainsbury’s,
BBC Good Food and other partners. With regards to fulfilment, this will be
handled by retail partners. The business model will see Lollipop AI
taking a small commission from partners. Selected advertising, such as those
from CPG brand owners, will also be allowed.
Purchase groceries online more easily
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