Seamless payments: a contributor to customer brand switch

 

The 2020 pandemic revealed that customers are quick to change their branding retailer as a way to filter the best purchasing prices while keeping it cozy and convenient as most seamless payments were completed virtually following the sanitary crisis. Indeed, reports from PYTMNTS state that 47.7 percent of Generation Zs were the most accustomed to changing retail brands in an attempt to try new ones. Moreover, the key to maintain a devoted yet loyal clientele was simple. All a small business had to do was to settle for a large variety of payments alternatives whilst providing value for money. However, it is needless to say that accepting contactless payment alternatives would have been a sales booster as it turned out to be the most frequently used one!

Credit: Memed_Nurrohmad/ pixabay

An illustration of a digital shop through which seamless payments could grant you access to products

Virtual retailing has taken it up a notch with the customers’ quest for convenience



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