Mobile payments are implemented by French bakery Paul

The France-based bakery Paul has collaborated with a financial firm to introduce mobile payments. It is also going to implement loyalty and reward option. This partnership has led to the development of an application. The Paul UK app will be available for download as from the 20^th of May. At point of sales, customers will be able to process settlements via their mobile phone and enjoy loyalty accumulation, instant rewards redemption and voucher sharing. This system will also record anonymised customer data which will allow Paul to gather and analyse information on clients’ purchasing behaviour.

Paul is introducing mobile payment options