As advanced in a previous article, Marks & Spencer is taking over Waitrose’s collaboration with
Ocado to offer delivery services for its food range. While this is good news
for some, there were concerns that a few customers will not be able to adapt to
this switch.
To keep Waitrose clients
happy, Marks & Spencer is offering a wider range of items. Moreover, to
attract loyal fans, the retail company has been creating new goods that are
direct match to those that were on offer. According to its product development
team, they have been “replicating some of the brand’s most popular products,
especially when it comes to larger product sizes”.
Indeed, Marks & Spencer has been focussed on offering
family pack sizes, a wider range of groceries and organic products and
household cleaning items as well. Some examples of the foods in its new
super-sized selection are 1kg packs of dried pasta and rice, 450g packs of
vegetables and 750g blocks of cheese.
The firm has advanced that more than 70 percent of its new
range is already on offer in its stores around the country and there will be
more coming in the following month. Nonetheless, to enjoy the home delivery
service, customers have to wait till the 1st of September, even if
they can already browse some of the products on Ocado’s
website.
The new service will be available on September 1
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