The increase in e-commerce also means more competition. It
is obvious that when one business owner sees an opportunity, there will be
others who will try to take advantage of this situation. That is why you must
make the most to enhance your online
store. This will help with customer retention and conversion cycle.
Free shipping
A lot of consumers might be interested in your offerings and complete a
purchase just because you offer free
shipping. You might think that it is not easy to deliver products without
any charge. However, this is possible if you give this option with a threshold.
This means that consumers will be able to enjoy free shipping if the value in
their carts reaches a certain metric. One example would be “Get free shipping
on orders over $20”. Very often, small businesses think they cannot afford
this. However, that is not the case. Take a good look at your margins to
calculate the threshold that you will implement. Additionally, think of this as
part of your advertising costs or unique value proposition (UVP) that
results in a lot more orders coming your way over time.
If you want to learn about more tips to increase your e-commerce
business, keep following the articles posted on this blog.
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