Redefining the shopping experience for UK shoppers is not
easy, even if consumer habits are changing. However, this is what BritYard has in mind. It is a sort of
marketplace.
In fact, this platform is the first online-only luxury
department store that will stock items for independent British brands. The firm
advances that it plans to rival traditional outlets and it has taken care to
collaborate with retailers offering high quality and sustainable products that
are built to last.
Some of its partners are STOW, Benson & Clegg, Sabinna and Bell Hutley. Currently, its
collections involve categories such as home and lifestyle, fashion, beauty,
wines, spirits and giftware. Nonetheless, it plans to offer all the products
that you would usually find in traditional department stores on the high
street. As such, it has revealed that it will keep expanding its portfolio and
it is committed to working with business owners and founders from diverse
backgrounds.
The founder of BritYard, Lara Chant, advanced, “The
way consumers purchase products is changing dramatically, now more than ever
it’s important to support and showcase the diversity of British businesses in
the wake of challenges caused by Brexit and Coronavirus”. This marketplace will
also empower smaller local businesses and help them get back on their feet.
BritYard will feature British brands © Royalty-free image
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