Saks
launches an e-commerce wellness shop
Those who
decided to focus on mental health and self-care in this upcoming year will be
pleased to know that Saks has launched a wellness shop on its website.
You will be
able to access it easily since it has a dedicated spot in the top navigation of
the firm’s e-commerce site. This new store will focus on four key
aspects: fitness, health & nutrition, sexual wellness, and rest &
relaxation. Consumers will be able to browse through products from more than
100 brands, 50 of which are new. For instance, you will be able to find recovery
items, supplements, kitchen tools, aromatherapy, fitness apparel and others. There
will be newly curated golf and ski shops, with both men’s and women’s apparel
as well.
To
celebrate the launch of the wellness shop, the firm is issuing a
wellness-themed Edit article featuring shoppable content. It is also going to
host Saks live events with top wellness insiders. According to Saks, the
addition of this shop and new products allows them to serve all the needs of a customer’s
lifestyle, from fashion and wellbeing to taking a holistic approach to health. Tracy
Margolies, chief merchandising officer of the retail firm said, “Saks is
thrilled to expand our array of wellness offerings, solidifying our position as
the ultimate luxury retailer”.
Photo
credit: Mareefe from Pixabay
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