E-commerce: carrier billing helps attract more customers


The advent of innovative and secure payment solutions are advantageous to both customers and e-commerce merchants. An example of such a system is direct operator billing. This infrastructure is extremely easy to use. Consumers just have to enter their mobile phone number to process a financial transaction. In contrast, card-based payments require online shoppers to share their name and other sensitive information. Thanks to the fact that carrier billing is simpler, people then opt for it more. In fact, e-commerce merchants have revealed that their conversion rates have increased by up to 10 times with this system.



People favour the use of carrier billing

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